Aerie’s No Retouching Campaign is Touching Hearts

[Photo Via Aerie’s Instagram Page]
An Instagram user by the username @curvedandcontoured posted this photo, which then got regrammed by the Aerie Instagram account.
A few years back the clothing brand, Aerie started this campaign where they’ve stopped retouching their models and have started to include more curvy or plus sized models for their campaign for body positivity. Personally, I love this idea and I think many more companies should jump on board. What do you think?

[Photo 3]

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